Food Trucks Are Taking Over America One Chevy At A Time


Food trucks have exploded onto the American scene in recent years, taking over busy city streets and food-themed festivals across the country. What was once thought to be a quick and inexpensive lunch solution for the busy businessman or woman, has transformed into its very own category of gourmet tastings from around the world. Not only are food trucks delivering delicious restaurant-quality food to consumers, they aren’t doing it on the cheap. While you will end up paying much less at the window of a mobile food truck than you would at a sit-down restaurant, there is nothing inexpensive about dining on food prepared in a condensed kitchen on wheels. While brands like Chevrolet are most known for delivering cars, trucks, and SUVs for residential use, the bowtie brand has plenty to offer businesses interested in making their restaurant mobile. Move aside Chevy dump trucks, and make way for the newest (and most delicious) trend in commercial trucking.

Food Trucks – A Brief Look Back

Some food truck enthusiasts like to argue that the very first food truck in history was the Texas chuckwagon – we prefer not to think about vehicles delivering cow parts to residents in the Texas panhandle. Instead, we like to think of food trucks as the most lucrative way to get fresh, gourmet cooked food into our mouths – regardless of where we are located.

The mobile food trucks that we know and love, first made their way into the hearts of Americans on busy construction sites, outside of large factories, and on busy city streets. They supplied a cheap and quick way to get a hot bite, without needing to travel by car to a nearby restaurant.

Today, food trucks are owned and operated by successful chefs and foodies, who want to bring their creations to the masses. While restaurants require extensive funding, time, and a staff of employees, food trucks are much more relaxed. Economists claim that the rise in food truck popularity in America is due to past economical crises, and the recession our country entered near the end of the Bush administration.

Regardless of why food trucks are such a big part of our modern day society, we can’t help but be grateful for the delicious cuisine they provide.

The Rise in Food Trucks

Owning and operating a successful food truck is much different than opening up a profitable restaurant. Thanks to Chevrolet, entrepreneurs are able to purchase a food truck for a minimal cost, and transform it into their very own restaurant on wheels. Lara Rabinovitch is the producer for the film City of Gold, which follows the Los Angeles Times food critic Jonathan Gold. Rabinovitch spent plenty of time researching and learning the nuances of the food truck industry, and concluded that, “This model is appealing to young, entrepreneurial types with little money, a good graphic designer for a cool logo and time to dedicate to social media. It’s far less expensive than a brick and mortar restaurant. No overhead. It builds your name. You’re advertising as you drive around the city.”

After an initial investment in purchasing a capable truck like a commercial option from Chevrolet, business owners are able to operate their trucks when they want, and give them a rest when they don’t. This flexibility and relatively low-cost of ownership makes owning and operating food trucks easier, and can even be done on a part time basis. As it is true with any endeavor, the more you put into it, the more you will get back.

Original Interview with Lara Rabinovitch was published by Shira Levine on

Can You Own a Food Truck? The Answer May Surprise You

After reading some of this information, you may be wondering if buying a food truck and opening up your own restaurant on wheels is a viable option. With a little bit of capital to invest in a capable and dependable truck, and further funding to design and craft a decent menu, embarking on this adventure may be more of an option than you first thought. Some people purchase a bare-bones Chevy truck and then outfit it with commercial kitchen appliances, but there are plenty of more affordable pre-owned options available. When you buy a used food truck, your kitchen is already set, leaving you to work your culinary magic before hitting food truck festivals and busy city street corners when warmer weather hits.

Check Out Chevrolet Commercial Vehicles at McCluskey

McCluskey Chevrolet is the only dealership you need to visit in order to get your dream of owning a food truck up and running. With a full inventory of capable trucks and vans, the only thing stopping you from quitting your job and opening up your first food truck is you.

Our knowledgeable team is trained specifically on the commercial Chevy lineup, and we can help you find the perfect truck for your particular needs. Chevy commercial trucks and vans may not come equipped with refrigeration and other kitchen essentials from the manufacturer, but we can point you in the direction of a reputable company that can. Once you purchase your commercial Chevy vehicle, the sky’s the limit.

McCluskey Chevrolet has been a trusted name in the Cincinnati and entire tri-state area for decades, and we would love to help you find the perfect new or used Chevy for your small business fleet. Ranked the highest in customer satisfaction, the team at McCluskey Chevrolet doesn’t feign interest in helping you out, but excels at genuinely assisting you in your journey to commercial truck ownership. Whether your dream includes a mobile restaurant on wheels, a heavy-duty dump truck for your landscape business, or a large capacity passenger van for your transportation company, the team at McCluskey Chevrolet is here and ready to help. Be sure to stop by and speak with our commercial vehicle representatives, who are specifically trained to work with business owners to meet every one of their commercial vehicle needs.

Come down today, and be on the right path for securing your dreams by tomorrow. We are eager to meet you and support the success of your current or future small business. See you soon!