Chevy Wants to Know, ‘What Do you #PlayFor?’ In New Digital Campaign

March 21st, 2014 by

 used car dealerships in Cincinnati

There may be many used car dealerships in Cincinnati, but none can quite compare to McCluskey Chevrolet. We are located in the heart of Cincinnati, and are here to help with all of your automotive needs. Whether you are looking to purchase your next new car, or need service on your current vehicle, we can help! Our professional technicians are certified to fix your car, truck, or SUV, and getting it running like the day you bought it. We sell nearly every major brand of used vehicles, and specialize in selling new Chevrolet vehicles. Chevy vehicles are built to last, and the Chevrolet lineup is diverse enough that no matter what you are looking for, they will find it! Chevrolet is much more than a car brand, they work to improve their community and the world through campaigns, like the one they launched this past Friday.

On March 14, Chevrolet launched the “What Do you #PlayFor?” This new social and digital global campaign was started to bring football fans closer to the sport than ever before. Through this campaign, Chevrolet will also be debuting a new company-wide initiative that will make positive impacts in developing areas where playing is most needed. Alan Batey is the General Motors executive vice president of Global Chevrolet, and said that, ““Through our partnership with Manchester United and One World Futbol Project, Chevrolet is harnessing the passion for play to bring everyone closer to the game. The message we’re sending to football fans around the world is that at Chevrolet, we play for you.” Part of the partnership with One World Futbol Project, Chevrolet will be working to donate and distribute 1.5 million indestructible footballs to organizations that are doing work in developing countries.

While Chevrolet hasn’t announced what their new campaign fully entails, we will be bringing you details as they emerge in the coming weeks!